About kirby

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So far kirby has created 62 blog entries.

The Value of 2-Minute Radio Features

Here at Lone Beacon, we’re always looking for unique, beachfront opportunities to get our advisors a bigger share of voice on their radio stations. With our founders’ years of experience in the broadcast industry, we can identity and recommend opportunities others wouldn’t even know to look for. An example of this includes what we call [...]

2019-09-19T20:47:19+00:00Thursday, September 19, 2019|Broadcast|

Lone Beacon Gives Back!

Lone Beacon was a proud sponsor of Pinned Golf’s 1st Annual Charity Golf Day, benefiting the Travis Roy Foundation. Check out our Vice President of Sales & Marketing, Mike Schaffman, before teeing it off in Brookline MA this past weekend. It was a great event to help out an amazing foundation!

2019-09-09T19:59:35+00:00Monday, September 9, 2019|Uncategorized|

Looking Beyond the Traditional Dinner Seminar

As a Financial Advisor, you are keenly aware of how you spend your time and energy. Every moment focused on your clients is that much more meaningful to them as well as to your practice. Part of that includes participating in time-consuming and expensive lead generating solutions. If you’re like many advisors, your marketing efforts [...]

2019-08-17T14:59:54+00:00Saturday, August 17, 2019|Digital Leads, Digital Marketing, Webinar|

Increase Your Leads Without Increasing Your Budget Via Facebook

Apr 27, 2018 By John Capuano and Stephanie Sjoblom As the digital landscape forces traditional media consumption habits to change, it’s more important than ever to employ a “media mix.” Since radio is so routinely used among financial advisors, we want to illustrate how the use of Facebook in concert with radio is effective. Advertising [...]

2019-01-21T17:22:34+00:00Sunday, April 29, 2018|Facebook, Facebook Advertising, Published Articles,|

Better Results and More Confidence Is Just One Letter Away.

Over the past year, we have seen large scale data breaches to digital giants, such as Equifax and Orbitz, and recently Facebook, influencing millions of people. Websites are constantly at the risk of a hack attack, and consumer confidence in digital data protection is at an all-time low. Globally, EU is taking steps to change [...]

2019-01-21T17:17:27+00:00Wednesday, April 25, 2018|Cyber Security|