John grew up in Schenectady, NY & received a scholarship to Norwich Academy. He began his broadcast management career at WOR, learning spoken word marketing from the best in the business with a specialty in financial and long form. John managed broadcast sales for some of the best known sports teams in the world, at the most legendary stations. However his true passion is in the world of direct response advertising to baby boomers and their parents. In this space he has worked with some of the best brands in America. John lives in Boston with his wife, Melissa, who is also a broadcast executive, daughters Taylor and Casey, & Luigi the dog.
Previous options for financial advisor marketing left something to be desired, and that’s where Lone Beacon stepped in. John Capuano along with Greg Dinetz had a wild vision, to lead the industry in digital marketing. They set out to create a sales & marketing company dedicated to the independent financial advisor, helping to generate leads and close business. Last year alone, their company generated Over $1 Billion in Leads by creating integrated campaigns.
As a co-founder of a sales and marketing firm dedicated to serving the independent advisory industry, John’s expertise in the field is widely recognized by major financial publications, such a NASDAQ, WealthManagement.com, OnWallStreet, FI360, and more. You can read the articles he has gotten published by clicking here.
Here’s What Our Clients Say
“Lone Beacon goes well beyond anything I’ve ever encountered at a typical FMO or any other marketing company. They are true marketing experts who back everything up with real strategy that produces real results. With their digital database marketing, I’m always open for business regardless of the time or day of the week. The other weekend we took in $7 Million Dollars of Qualified Leads with their digital campaign while I was enjoying time with my family.”
Brian Evans, CPA, PFS
Founder and CEO
“In the first 4 days our new site has generated 52 leads, 23 of them are of high net worth and 8 have requested free reviews. I’ve worked with The Lone Beacon team to rebuild three websites and they’ve been incredibly impressive. Their understanding of the digital space, design and website construction as well as SEO and SEM has already rewarded us with great dividends. I highly recommend them.”
Chief Media & Marketing Strategist
“The support we get from the Lone Beacon staff is tremendous. Since partnering with them, their media and marketing know-how has helped us to continue to grow our business every year.”
“Lone Beacon has become an invaluable partner to us. Their relentless pursuit to improve results coupled with their deep understanding of the rapidly changing media landscape has helped our efforts tremendously.”
CEO of Bruderman Brothers, LLC & Bruderman Asset Management
“Lone Beacon has brought increased professionalism, organization and congruency with our digital marketing efforts.”
Director of Operations