• No. Why Not? Yes. Thoughts from John Capuano.

No. Why Not? Yes.

It might be easy to default to “no” when people ask you to do something that might seem overly challenging, or if you’re a bit strapped for time. But consider the best and worst that could happen as a result. And ultimately, how it 𝗺𝗶𝗴𝗵𝘁 make people feel about you...but also, how it 𝗺𝗶𝗴𝗵𝘁 [...]

2023-08-25T17:49:59+00:00August 25, 2023|Blogs, Digital Leads, Digital Marketing, John Capuano|
  • Why do some digital campaigns fail?

What Makes Some Digital Campaigns Fail?

As a full-service sales and marketing company for the financial services industry, we do our best to help clients execute successful campaigns throughout all stages of the customer journey. Success is measured by the ability to generate, evaluate, nurture, and close leads. And for the most part...that means “digital leads”. It’s not unusual [...]

2023-06-09T18:42:45+00:00June 9, 2023|Blogs, Digital Leads, Digital Marketing, John Capuano|
  • Start less, finish more image.

Start Less. Finish More.

Life, and marketing, is complicated enough without having to spread your time and resources across too many platforms.  I’ll trade 25 solid ideas for 1 that I know I can execute. I get it...it’s easy and fun brainstorming new initiatives.  But it’s tedious developing the framework to actually execute one [...]

2023-06-01T20:23:03+00:00June 1, 2023|Blogs, John Capuano|
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