NEWS, BLOG, AND VLOG
Helping financial advisors succeed in the digital marketing space.
Our recent articles offer digital marketing tips for the independent financial advisors.
Building Trust in a Virtual World
Working remotely has its upsides, from less time spent traveling to greater flexibility when it comes to time management. However, remote work has downsides, especially for financial advisors. It’s [...]
Our Tips for Advertising on Facebook
There’s a reason why over 6 million businesses use Facebook ads to reach their target audiences,[1] but there aren’t many companies figuring out the art and science of using [...]
Financial Experience Within Our Company
Simplicity Lone Beacon is proud to have several employees who have passed the same financial exams many of our advisors have. We view ourselves not just as a marketing [...]
Meet the Newest Member of Our Team
We’re excited to welcome the newest member of our team, Craig Foster! Craig comes to us with a wealth of experience in digital marketing and with a new perspective [...]
Introducing Our Latest Webinar
In the midst of global financial catastrophes and unimaginable obstacles, Simplicity Lone Beacon remains resolute and committed to identifying and relentlessly capitalizing on growth for our clients. There is [...]
Case Study: Driving Engagement and Increasing Sales by 1,000%
Simplicity Lone Beacon partnered with Act-On to drive engagement and increase sales by 1000%. Read the full article on Act-On’s site here. MADRONA FINANCIAL SERVICES INCREASES SALES BY 1,000% [...]
Webinars: A Case Study
An In-Person Event Alternative for Financial Advisors June 2020 Study INTRODUCTION Why Did We Perform This Study? Simplicity Lone Beacon has been executing campaigns in the digital space for [...]
What Are Clients Looking for Post–COVID-19?
By John Capuano Five questions (and answers) that may better inform your client communications in the new normal. Understanding consumers' behavior toward media and their buying habits as they [...]
Have No Fear, Captain Retirement Is Here!
Simplicity Lone Beacon’s latest platform puts a fun twist on standard Retirement advertising by personifying a solid financial plan as a superhero character - Captain Retirement! Along with his [...]
How Simplicity Lone Beacon Works From Home
Today marks 3 months that Simplicity Lone Beacon has been working from home. Read what our Vice President of Operations, Stephanie Sjoblom, has to say about her work from [...]
Be a Knowledge Leader In Uncertain Times
Americans are more plugged in than ever right now, with little else to do inside and so much going on outside. While it’s important to keep up with the [...]
How Will Your Office Reopen?
America’s grand reopening has begun, and this could not be a more welcome event for many business owners. Advisors may have been doing fine with video and phone meetings, [...]
