I started my career in the late 80s, and I heard the same thing that everyone hears today… “Your generation doesnโ€™t work as hard as ours didโ€. I didnโ€™t buy it then and ๐—œ ๐—ฑ๐—ผ๐—ปโ€™๐˜ ๐—ฏ๐˜‚๐˜† ๐—ถ๐˜ ๐—ป๐—ผ๐˜„. But, unprecedented changes are happening. And, whether youโ€™re first entering the workforce or you own your own business, these things could help you today more than ever…

๐—ช๐—ผ๐—ฟ๐—ธ ๐—ต๐—ฎ๐—ฟ๐—ฑ. Thereโ€™s no substitute for hard work, and people who work hard will usually succeed and almost ALWAYS beat those who donโ€™t. In a world where people generally donโ€™t have to come into the office regularly…know that people who DO create better relationships with everyone and make it a better environment. This is as true for the owner as it is for the employees.

In a world where the pinnacle time commitment is generally 40 hours a week, those who choose to invest extra time in themselves and those around them will benefit more than those who donโ€™t. In a world where people spend more time looking inward than outward, those who choose to learn whatโ€™s going on in the world around them, and in their own industry, will benefit more than those who donโ€™t. And it will give them the power to help themselves and the gift of sharing that knowledge with others.

In a world where people are taught to wait for things to come… the people who choose to ๐—น๐˜‚๐—ป๐—ด๐—ฒ ๐—ฎ๐—ณ๐˜๐—ฒ๐—ฟ ๐˜๐—ต๐—ฒ๐—บ will ALWAYS come out on top. And in a world where weโ€™re generally told that life is often unfair and thatโ€™s the reason to accept mediocracy or failure, or even worse…to not even try. ๐—ง๐—ต๐—ฒ ๐—ณ๐—ฒ๐—ฎ๐—ฟ๐—น๐—ฒ๐˜€๐˜€ ๐˜„๐—ถ๐—น๐—น ๐˜„๐—ถ๐—ป.

So… Whether youโ€™re new to business or you have run your own for years…itโ€™s easier today than ever to ๐˜€๐˜๐—ฎ๐—ป๐—ฑ ๐—ผ๐˜‚๐˜. The competitive herd has been dramatically thinned. As a result, ๐—ถ๐˜ ๐—ต๐—ฎ๐˜€ ๐—ป๐—ฒ๐˜ƒ๐—ฒ๐—ฟ ๐—ฏ๐—ฒ๐—ฒ๐—ป ๐—ฒ๐—ฎ๐˜€๐—ถ๐—ฒ๐—ฟ ๐˜๐—ผ ๐˜€๐˜‚๐—ฐ๐—ฐ๐—ฒ๐—ฒ๐—ฑ. Working hard built our country. Working hard made every sports and entertainment icon great, and every successful entrepreneur youโ€™ve ever heard of what they are.

So the advice: ๐——๐—ผ๐—ปโ€™๐˜ ๐—น๐—ฒ๐˜ ๐˜„๐—ผ๐—ฟ๐—ธ๐—ถ๐—ป๐—ด ๐—ต๐—ฎ๐—ฟ๐—ฑ ๐—ด๐—ผ ๐—ผ๐˜‚๐˜ ๐—ผ๐—ณ ๐˜€๐˜๐˜†๐—น๐—ฒ ๐—ณ๐—ผ๐—ฟ ๐˜†๐—ผ๐˜‚ ๐—ผ๐—ฟ ๐—ฎ๐—ป๐˜†๐—ฏ๐—ผ๐—ฑ๐˜† ๐—ฎ๐—ฟ๐—ผ๐˜‚๐—ป๐—ฑ ๐˜†๐—ผ๐˜‚.

 

About theย Author: John grew up in Schenectady, NY & received a scholarship to Norwich Academy. He began his broadcast management career at WOR, learning spoken word marketing from the best in the business with a specialty in financial and long form. John managed broadcast sales for some of the best known sports teams in the world, at the most legendary stations. However his true passion is in the world of direct response advertising to baby boomers and their parents. In this space he has worked with some of the best brands in America. John lives in Boston with his wife, Melissa who is also a broadcast executive, and French Bulldogs Lou and Sal.

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