By: Kirby G Mack (Vice President of Digital Media at Simplicity Lone Beacon) SEO is dead. This is something proclaimed every year. And depending on which side of the SEO operations you land on, you either scoff at it or cheer it. SEO, Search Engine Optimization, is evolving rapidly with [...]
By Kirby Mack, Vice President of Digital Media at Simplicity Lone Beacon Knowledge is great. I love learning new things. But sometimes we can take for granted the things we have learned, and just expect others to know it. I know I'm guilty of that, and it's something I am [...]
Content. That's it. That's the article. But wait, what makes this the "biggest SEO secret," and why are we so eager to give it to you? For years, Simplicity Lone Beacon has been stressing the importance of content to its clients. But for years, keyword stuffing and backlinking have [...]
At Simplicity Lone Beacon Media, we are keenly aware that time is money. That's why our advisors know how to use lead response time to their advantage to beat the competition. With careers spent marketing and selling to the 50+ demo, we understand the direct correlation between response time and conversion. [...]
"SEO" stands for Search Engine Optimization, and it seems like everyone claims they're an expert at it. But, beware because not all SEO is the same, especially when it comes to the intricacies of working with independent financial advisors. You've probably been bombarded throughout the year with solicitations from SEO [...]
