How is "The Trust Recession" affecting your business? In our exclusive CLIENT-ONLY OneCast, John Capuano and special guest Jason Jenkins, Executive Vice President of Sales Training at Simplicity Group, share insights into how a country-wide erosion of trust is reshaping the financial advisory industry...We’ll uncover the hidden factors driving longer [...]
8 Lessons For Being Creative I Wish I Knew In My Twenties
By: Kirby G Mack (Vice President of Digital Media) Being creative can be hard if you let it. However, when I was young and doodling in high school, I never thought creativity was difficult. I just drew what I felt. It came so easily. So much so that at every [...]
Strategies and Recommendations for Increasing Your Referral Connections
The biggest roadblock asking for referrals for most advisors is reluctance. You sell a series of complex products and your clients buy the luxury of simple solutions that can be trusted. This is worthy of referrals! Simplicity Lone Beacon has marketing initiatives and platforms focused on helping you increase your number [...]
Little Red Book – More Information
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Success Story: Broadcast Management
Our roots are in broadcast, so it’s no wonder that we have been able to introduce new levels of value to advisors who invest in media. Between a team that’s rich in experience and literally millions in media buying power, we continue to offer unmatched returns for broadcast investments. [...]